Leadership


As a boutique PR firm, we work with a select group of clients to drive and support their marketing programs. We give each account our own personal attention. Clients get the benefit of expert consultants brought into their account while having a strong marketing lead from Citrus as part of their extended team.

LAUREN FORGIONE
Founder

As a dedicated PR practitioner, Lauren brings unique value to her work creating opportunities that engage target audiences. She has earned her stripes in the industry with nearly 20 years experience working with, and creating, top brands. With experience in both agency and corporate environments, Lauren has developed and managed communications activities on behalf of national brands including AT&T, Kodak, Walt Disney World® Resort, Cricket, Roku and more. She excels at bringing best practices from the corporate marketing teams to her client work which spans experiential marketing, press and influencer relations, social media and branding work that set the tone for her clients’ successes.

Lauren specializes in offering marketing counsel and support offering invaluable expertise to generate impact for her clients. She has served in a number of roles for Southern California business and non-profit organizations, including: Program Chair, Legal Marketing Association (LMA) Southern California Chapter Board; Board Member, and Public Relations Society of America (PRSA). She holds a Bachelor of Arts in Communication and resides in La Jolla, California.

 

MARIA WILES
Account Manager

Along with a passion for journalism and hunger for innovation, Maria has extensive public relations experience. Maria is known as a dedicated, savvy publicist who can garner press for clients leveraging creative, thoughtful strategies. She brings attention to detail through every step. Maria manages client accounts and ensures the team of consultants spanning copywriting, design, photography, styling and social media are delivering the up-level service clients expect with Citrus.

Maria graduated with highest honors from the University of San Diego with a Bachelor of Arts degree in marketing. During her time at USD she was involved with distinguished organizations such as the National Society of Collegiate Scholars, Beta Gamma Sigma, Delta Sigma Pi, Kappa Alpha Theta and Honor Society. She utilizes her extensive knowledge of strategic management, marketing strategy and consumer behavior in her day-to-day communication approaches, making sure all efforts are executed both creatively and efficiently.

Originally from New York, Maria’s sense of adventure led her to San Francisco where she now resides and further expands Citrus’ team bandwidth.